Improving children’s literacy while inspiring young learners.
See the Avery and Masa Children’s Show Live in Charlotte!
APRIL 25TH, 2025 - MAY 4TH, 2025 ARMOUR STREET THEATRE
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OUR CHALLENGE
Children's Literacy is in need of Protection.
Worldwide, 70 million 10- year-olds lack basic literacy skills in 2023.
31% of 4th grade students performed at or above the proficient level on the NAEP reading assessment in 2024.
61% of low-income families do not have age-appropriate books at home.
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OUR APPROACH
We provide 2 core Impact Programs which help underserved young learners in Title 1 schools achieve literacy growth and self-efficacy.
Book Clubs
Home Libraries
BOOK CLUBS
High Interest Reading Engagement | Social Emotional Learning | STEAM Education|
Our organization facilitates weekly Book Clubs with 3rd-grade students throughout the entire school year. We provide an original chapter book series that aligns with common core standards, emphasizes STEAM education, and engages students with original music. Our literacy-focused book clubs have witnessed significant growth in reading proficiency scores. In the 2021-2022 school year, scores increased from 17% to 40.8%, and from 2022-2024 100% of students either passed the EOG and/or exceeded their growth literacy goals. This demonstrates the positive impact of our programs on students' literacy skills and academic achievement. Let’s keep it going!
HOME LIBRARIES
So far… we have donated 16,000 Avery and Masa books!
We provide free copies of the Avery and Masa chapter book series for our young learners. They are encouraged to take their books home and Build a Home Library. We promote at-home literacy, a joy of reading, and starting a book collection.
Help us reach our 2025 goal to reach 25,000 books.
COMMUNITY OUTREACH
Our impact helps to bridge the summer literacy gap, inspire young mentors, and celebrate our community partners.
AVERY AND MASA ® CHAPTER BOOK SERIES
Avery and Masa are a Red Panda and Slow Loris duo, who empower their endangered friends as heroes, and embark on epic adventures.
We've developed a world of loveable characters who inspire learning and the joy of reading.
Our Avery and Masa ® Platform content is designed for K-5th
“One person can change the tide, but two friends can change the world.”
-Sudan, the Wizard of the Waves